– what is content creation ? –
Since it’s difficult to compete online, one among the simplest ways you’ll both add SEO value and attract shoppers is to make original content for your e commerce store. Content can are available the shape of a blog, articles, press releases, and even ebooks.
A content marketing strategy serves two purposes: one, to offer search engines even more content to crawl for keywords and phrases, and two, to inform your potential customers that you simply are knowledgeable and trustworthy.
More than 60 percent of users prefer companies that make custom content, which may set your e commerce store aside from others in your industry. That’s why companies that use content marketing quite quadruple their conversions compared to businesses that don’t.